In terms of the poster, I think that the photograph used is incredibly effective as it is of a high quality, well lit and presents the girl well. Within the Pop genre, artists own appearances are highly important and work as one of their main selling points- the use of a large midshot shows that you have acknowledged this and that you are well informed about conventions of the genre. The fact that the girl is making direct eye contact with the consumer is also an effective feature as it encourages viewers to feel that they have a more personal connection to the artist (also drawing the fans own eye in). Additionally, you have styled the artist well in accordance with your target market (adolescent girls) as she is dressed modestly and appears quite wholesome which won't intimidate fans.
The use of minimal text on your poster also works well as it retains the focus on the image and keeps the design simple and clean cut. The composition of the overall poster is aided by the fact that you have positioned the text to the right hand side. This shows that you have considered the fact that people generally look from left to right and therefor consumers attention will initially be on the photography and then proceed to the lettering. I like the way you have separated the text with different colours- black and pink- as this creates a distinction between the artists own name and the title of her album. I also think that the use of different sized text is good as the more important information is prominent.
In terms of what could have been improved, I think that you could of rearranged the imagery and text on your poster in order to include some ratings/ reviews as this is often a convention of Pop magazine adverts. However, I realise that you wanted to make the image of the artist a focal point and therefore enlarged it so that there was no space for ratings or reviews.
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ReplyDeleteIn terms of the poster, I think that the photograph used is incredibly effective as it is of a high quality, well lit and presents the girl well. Within the Pop genre, artists own appearances are highly important and work as one of their main selling points- the use of a large midshot shows that you have acknowledged this and that you are well informed about conventions of the genre. The fact that the girl is making direct eye contact with the consumer is also an effective feature as it encourages viewers to feel that they have a more personal connection to the artist (also drawing the fans own eye in). Additionally, you have styled the artist well in accordance with your target market (adolescent girls) as she is dressed modestly and appears quite wholesome which won't intimidate fans.
The use of minimal text on your poster also works well as it retains the focus on the image and keeps the design simple and clean cut. The composition of the overall poster is aided by the fact that you have positioned the text to the right hand side. This shows that you have considered the fact that people generally look from left to right and therefor consumers attention will initially be on the photography and then proceed to the lettering. I like the way you have separated the text with different colours- black and pink- as this creates a distinction between the artists own name and the title of her album. I also think that the use of different sized text is good as the more important information is prominent.
In terms of what could have been improved, I think that you could of rearranged the imagery and text on your poster in order to include some ratings/ reviews as this is often a convention of Pop magazine adverts. However, I realise that you wanted to make the image of the artist a focal point and therefore enlarged it so that there was no space for ratings or reviews.
Phoebe Peberdy